Pay and Display Update and Next Traders Meeting

Posted by Philip Sexton on Thursday, 2 April 2009, at 08:12

Pay and Display Update

I am pleased to announce according to the latest information from the Parish Council, Pay and Display
will be introduced on Pepper Street Car Park on 1st May 2009.For details of the charges and restrictions go to the forum and select Pay and Display discussion, please add some comments, like it, don’t like it, let’s debate it before the next Traders meeting.

Next Traders Meeting

The next Traders meeting is scheduled for Monday May 11th, again commencing at 6pm in the upstairs room of The Spread Eagle. There should be a couple of guests who wish to address the Traders group, details on the forum under Next Traders Meeting. Additional Agenda items are requested, in fact this meeting will be to discuss the direction we take now the initial target has been, all be it in a modified form, achieved. I expect we should allow an extra 30 minutes at the meeting for a relaxed debate.So everybody this meeting is the one to have your say.

If you want to help mould the future of Lymm and Lymm Traders, then this is your chance.

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Pay and Display, is it the Way ?

Posted by Philip Sexton on Monday, 9 March 2009, at 08:46

To say this has proved to be a bone of contention amongst the different traders within the village centre would be an understatement.

The only thing I dont understand is when the discussions were taking place why weren't the concerns raised at the meetings. We could have worked together and come up with a compromise that would best suit all parties. Doing this before the consultation took place would have shortened the period before implementation of the finalised scheme, and also seen everybody working together.

A changed scheme looks likely to be implemented fairly soon, but personally I dont see how this will tackle the car sharing problems or reduce the amount of unnecessary long stay parkers.

I do hope Davies Way facility is redesigned to allow more spaces, it has so much potential which is not being utilised fully at the moment.

I would ask everyone to try to work together and at least give a little consideration to the plight of others. Only considering ones own needs is unacceptable, we all want Lymm to thrive, it will benefit everybody concerned, to ensure this happens we are all going to have to make some slight adjustments.

Do you believe we should make some small sacrifice to help our fellow businesses or not ?

 

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Credit Crunch News

Posted by Philip Sexton on Wednesday, 14 January 2009, at 07:47

It seems everyday now another story comes out about 'credit crunch Britain', I personally feel it is doing the country no favours, it is whipping up fear in the consumer and making them spend less, a vicious circle which the government is finding difficult to break.

The latest news from the British Chamber of Commerce states the economic situation as "Frightening, ominous and truly awful", not exactly inspiring a positive outlook.

With the news 50 small businesses a day! are going bust, we need to be aware of what options and help is out there. We need to realise the businesses that are struggling are in the main reliant on financing from the banks for their day to day trading, and with their customers taking extended credit, this further exasperates the problem. The banks have stopped providing the lines of credit they provided in the past, basically throttling the company.

A plan to guarantee up to £20bn of loans to small businesses to help them survive the economic downturn is set to be unveiled later.

It is likely that in return for a fee, the state will in effect insure banks against firms defaulting on repayments.

To find more help from Business Link click here.

Business Link are a really useful government body, offering real help for all businesses, they also have a quick questionnaire to ascertain whether your company would qualify for the above mentioned loans.

I include below a cut and paste from the Federation of Small Businesses, which I felt was a really useful article, I found the section about Crime against Business particularly insightful, something that is affecting Lymm all too often.

Link to the FSB

Five steps to survival


As small businesses battle to survive the economic downturn, Andrew Moody reports on five key policy priorities highlighted by the FSB as a result of its major regular report into the opinions of UK business owners

Ian O'Donnell believes the Government needs to provide better support for small firms to help them survive the downturn. The managing director of two businesses in Meriden in the West Midlands, Realpoint Graphic Design and Realpoint Business Technology, says Business Link – the Government's business support network – is reasonably effective in providing help to startup businesses. But, he argues, it fails to support established businesses.

‘They are good at pointing you in the right direction when you don't know a lot. But when you are an established business looking to grow, you are likely to be faced with a business adviser who knows less than you do,' he says. ‘If the Government want to get businesses through the downturn it should target help at the businesses that want to grow.'


The whole subject of business support and finance is one of five policy areas highlighted in the FSB's 2008 Putting the Economy Back on Track report, the largest barometer of small business opinion in the UK. The other key areas are skills and training; transport; environment and information and communication technology; tackling crime against business; and allowing SME owners to achieve a work-life balance. Based on the report, the FSB has come up with a series of policy recommendations in each of these areas.


John Walker, the FSB's national policy chairman, says now is the time that small businesses most need help in order to get through the current downturn.

‘The British economy is going through difficult times and small firms are feeling the downturn. Over the past few months, the FSB has managed to put small business issues right at the top of the Government's agenda.


‘Putting the Economy Back on Track highlights where help should be targeted most. Small businesses need available and affordable credit and they also need government-funded business support aimed at where the real needs are.

‘Support is required in other key areas. This includes investment in skills and training, infrastructure, tackling crime against business and an end to over-burdensome regulation which results in many small business owners having to work longer hours than they would otherwise need to.'


Step 1: -
Business support and finance

------------------------------------------------------------

Business Link and other business support services around the UK need to improve their act if they are to provide the necessary help to small businesses during the downturn.

Just over a quarter (27.5 per cent) of respondents in the survey said they used government-funded business support such as Business Link, much of which was advice for start-ups.

It also showed that 50 per cent of small businesses were vulnerable to the current credit squeeze in that they were heavily dependant on banks for funding. Some 29.4 per cent relied on a bank overdraft and 14.4 per cent on a secured bank loan.


The FSB believes a series of measures are now vital to help businesses through the current economic situation. It wants the Government to set up a £1 billion Small Business Survival Fund to take over from the Small Firms Loan Guarantee scheme to distribute funds from the European Investment Bank. This would be a stop-gap measure for small businesses to access finance over the next six months. Late payment legislation should also be strengthened so that firms which try and regularly pay late can be named and shamed.


The FSB also wants to see major improvements in government-funded business support such as Business Link. It wants them staffed by advisers with real expertise.

‘They should not be focused on start-ups as they are now, but offer more help to established businesses which need support to grow their businesses at key stages of their development,' says Ash Farag, the FSB's financial affairs chairman.

David Caro runs Birmingham-based Qualplast, which makes flock-coated interiors for vehicle glove departments. The 57-year-old, a veteran of two major recessions, says banks need to be held to account.


‘Banks should not be allowed to get away with increasing overdraft rates when they have already agreed terms with a business. Businesses need to know where they stand.'


He also argues that business support agencies should be staffed by people who have been through the mill before. ‘The best people to give advice on how to get through a downturn are those with experience of previous downturns, who are able to offer considered advice.'


Step 2: - Transport, environment and ICT

----------------------------------------------------------------

The FSB is urging the Government to take measures to ease road congestion to help small businesses through the downturn. In the survey, small businesses in London lost on average 14.9 hours per week as a result of congestion.

The problem was also bad in many areas with businesses in the West Midlands losing just under eight hours and 6.1 hours in both the north east and Wales. The problem was often worse on rural roads and this is where the FSB believes the Government should focus investment. It should also make more money available for public transport solutions.


John Mills, who runs Windmill IT, a web design and marketing company based at Alcester in Warwickshire, believes his business would benefit from a tram system linking market towns to major cities such as Birmingham.


‘Traffic congestion at rush hour is so great it can take half the morning to get into Birmingham. If we had a tram system linking the smaller towns with the city, it would be quick and efficient and it would be a major asset to small businesses.'


The report also highlighted that smaller firms had taken fewer green measures than larger firms. The FSB wants the Government to offer more financial incentives so that SMEs adopt these measures. It also wants small firms to benefit from greater investment in technical innovation.

The report showed that SMEs were being hampered in the current economic climate because they weren't able to take full advantage of information technology.


Just over a quarter (28 per cent) did not have a website and some 37 per cent did not have access to fast broadband, particularly in rural areas. The FSB is urging broadband providers to offer a uniform service around the country.

Naomi Tarry, who runs bestofsuffolk.co.uk, a holiday rental business based at Badingham in Suffolk, believes that if small businesses want to invest in IT to reach new markets during a downturn, they need to make it count.


‘It is no good just putting up a website and expecting it to bring in business on its own. To make it work, you have got to spend a lot of time and energy getting things right.'

She launched the business with husband Alex two years ago. ‘A lot of other companies had brochures but we felt most people did not want to flick through a paper product over a cup of coffee anymore and preferred to surf the web.'


They invested heavily in a website and have an ongoing relationship with their designer to ensure it is continually updated. ‘We always need to ensure that our site appears at the top or near the top of page one of any search engine.'


Step 3: - Skills and training

-------------------------------------------

If small businesses are to get through the downturn, they as always will rely heavily on their people to do so. The report highlights that small businesses are concerned about the increasing lack of basic numeracy and literacy skills of potential recruits.

Growth-orientated companies, in particular, said this was a major barrier to their development.


The FSB is calling for the Government to focus on training and preparing the 10-20 age group to work in small businesses, which employ 58 per cent of the private sector workforce. It wants to see more focus on enterprise modules in schools, work experience options in SMEs and the message given to graduates that working in the small business sector offers a worthwhile career.


The FSB is also campaigning for greater SME representation at board level on the UK's 25 Sector Skills Councils (SSCs). It wants to see official recognition of the often invaluable informal training given to employees by many small businesses.


‘We would like to see much of this training given the same value as recognised paper qualifications, because people who work in small businesses often get the best on-the-job training available anywhere,' says Colin Willman, chair of the FSB's education, skills and business support committee.


Billie Carder, who runs The Spread Eagle in Erpingham, a pub and restaurant near Cromer, in North Norfolk, has invested heavily in training. While many pubs are being seriously affected by the downturn, she has trained her six staff in all aspects of the licensed trade.


This, combined with major investment in new facilities, resulted in a near trebling of her turnover in October, compared with the same month last year.


‘The training means that any one of my staff now can take charge of the pub in my absence,' she says. ‘Many businesses in my sector have rolled over and died and moaned about the smoking ban. I actually introduced a smoking ban six months early and have invested in all aspects of the business. Having a well-trained and competent workforce is vital.'


Step 4: - Crime against business

--------------------------------------------------

The last thing a small business battling the downturn needs is to be a victim of crime. One of the most unsettling statistics in the survey is that 64 per cent of businesses have been a victim of crime over the past 12 months, a rise of seven per cent from the 57 per cent the last time the survey was carried out in 2006.


The average cost to each business of this crime is £13,354. Vandalism, vehicle damage, threatening behaviour, graffiti, shoplifting and burglary are all on the up.

Much crime against business goes unreported and, as a result, is not recorded in official figures. Two-thirds of small businesses were not aware of major initiatives such as neighbourhood policing units.


Mike Cherry, chairman of the FSB's home affairs committee, says there now needs to be an official definition of crime against business. ‘Police forces must recognise crimes against business, which make up 20 per cent of all recorded crime. Strategies and targets for its reduction should also be included in every local policing plan.'


Cherry is urging local authorities to take up the battle on crime against business by making it a priority for Crime and Disorder Reduction Partnerships or other local police authorities at a local level. ‘These partnerships must engage directly with the business community to factor their concerns into local strategies to tackle crime.'


Step 5: - Work-life balance

------------------------------------------

Small businesses do not just have their business on the line surviving the current downturn but their entire livelihood.

More than a third (35.7 per cent) of SME owners would lose their home if their business went under. Just over one in seven (13.2 per cent) would lose everything they own.


So it was not surprising that, according to the research, 68 per cent were working more than 46 hours a week in their business. The research showed that many SME owners were working late into the night to cope with red tape.


Walker at the FSB says that, when it comes to small business owners, work-life balance is often ignored. ‘It is seen as an issue for employees but not for those running their own businesses,' he says.


‘Entrepreneurs who start their own business, provide employment opportunities and grow the economy are rarely thought of as people who have risked their homes, and work long hours to do so.'


Becoming self employed and running a business from home does offer advantages in terms of the work-life balance. Alan Tyrell, chairman of the FSB's employment committee, says it offers an opportunity for people with disabilities, in particular.

‘Self-employment should be seriously considered by the Government as part of welfare reform in the future.'


Charlie Dalton is an FSB member benefiting during the current downturn from people wanting the flexibility to work from home. He launched Mini Offices, based in Ipswich in Suffolk this year, renting out offices that can be assembled in people's gardens from as little as £49 a month.


‘We have had a lot of interest from people who have worked in the City and have wanted to downshift into self-employment. Our offices are far cheaper than commercial premises, but a much better solution than working in a corner of the living room or under the stairs. Unlike in a high street office, you have only a 10-second walk indoors to make a coffee.'


While the focus so far during the downturn has been on the crisis of credit, the report has indicated that small firms need help across a number of key areas also in order for them to get through these difficult times.


Walker at the FSB says the report has shed light on many areas of weakness that need addressing urgently. ‘Although it has been right to give a high priority to the financial crisis, small firms need support in many other areas so they can emerge successful once the current economic troubles are behind us.'

Five tips for survival in an economic downturn

By Doug Richard, entrepreneur and Dragons' Den panellist
www.venturenavigator.co.uk

1 CASH IS KING

Manage cash – if you're out of cash and out of credit, you're out of business.

2 COLLECT WITH PASSION

Manage receivables aggressively. Don't keep extending credit.

3 DON'T DEPEND ON ANYONE

Keep a close eye on your suppliers' performance, and have alternatives.

4 YOU CAN ALWAYS CUT MORE

You can forecast expenses, you can't forecast revenue. Look for places to cut expenses.

5 TALK TO YOUR LENDERS

If you have debt financing, stay in communication with your creditors. Don't wait until it's too late before speaking with your lender.

Taken from the Fsb website, link above.

Whether you like it or not we are all 'in the same boat', if a business fails in Lymm we will all be at least indirectly affected, if only by the negative impact created.

As a group Lymm Traders may be able to offer some support if we work together.

Stay strong

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Happy New Year, What will this year bring, is it all doom and gloom?

Posted by Philip Sexton on Monday, 5 January 2009, at 16:37

Well it's been a while since my last blog, but Christmas is such a manic time!.

We are now into 2009 and if you listen to news reports it is going to be a tough year.

We have seen the collapse of several major retail chains at the end of 2008 and it begs the question why, and what can we learn from their demise.

This week bed retailer Sleep Depot and toy shop Toyzone became the latest high street victims of the downturn and Allders department stores, boasting 45 branches, with a flagship on Oxford Street, and a turnover last year of more than 600 million is to go into receivership. Waterford Wedgewood is going into administration also Woolworths highly publicised collapse, then theres DFS, Adams childrens clothing, 111 stores closed, another 160 hanging by a thread, Manchester retailer Passion for Perfume has gone into administration with the loss of 194 jobs. Officers Club, Whittard of Chelsea had 130 stores but collapsed, there are several more failed and apparently perhaps another 12 could fail in the not too distant future, scary.

America have it worse than us,

General Motors, the largest car maker in the US, which celebrated its 100th anniversary this year, said it will be bankrupt within months unless it gets government money to tide it over during the biggest economic crisis since the Great Depression of the 1930s.

The company has called off merger talks with its smaller rival Chrysler in order to concentrate on more urgent internal cost-cutting and on lobbying for a rescue from the US government.

With sales slumping across the world, GM's chief executive, Rick Wagoner, said it had burnt through $6.9bn (£4.4bn)! in the three months to the end of September and had drawn on the last of its credit lines from its banks. With just $16.2bn left in the bank, and about $12bn of that needed as a cushion to fund its day-to-day operations, a day of reckoning is now within sight.

Several banks have failed , and their mortgage market basically collapsed.

So what can we do to avoid the same fate?.

Tackle the basics, cut costs, reduce overheads, maximise sales and avoid borrowing. Easily said, harder to do. It is likely as sales drop you will be tempted to borrow to survive. This is a rocky road, be realistic, dont throw good money after bad. The strong will survive, it is likely some will fail.

It is now time Lymm came together and put up a united front, a stronger Lymm will attract more shoppers, hopefully we will have somewhere for them to park, but we need additional must have retail outlets. How about some diversity, if your struggling why not try something different, something people need on a daily basis that we dont have in Lymm at the moment. I know many of you wont want to do that, it's just a thought, surely thats better than going bust with massive debts.

Good luck everyone, stay strong and think about working together.

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Lymm Car Parking Consultation - Time for Action

Posted by Philip Sexton on Thursday, 4 December 2008, at 07:37

I have supplied as many outlets in the village with A2 consultation documents as possible, please display them and sell the idea to all your customers.

It is of the utmost importance, now that the Parish and Borough are supporting this initiative, to make sure everybody, your customers and don't forget your staff, understands what we are trying to achieve and the reason why a change in the parking situation is required. Do not take it for granted everybody understands the total car park blockage we often have during the day. As a high street retailer sales should be your strong point, your going to need your best sales patter to win the majority over!.

Points in favour.

  • Easy to park, always available spaces
  • Avoid the traffic wardens, they will now have an alternative to a ticket, a parking space!
  • No more driving around and then having to go elsewhere
  • Busier centre able to offer more choice
  • Will attract more retail outlets, again offering more choice.

Also please do write in favour of the Pay and Display scheme, email to parkingconsultation@warrington.gov.uk In the subject line place the title ' Lymm Pay and Display', you can be sure the people who dont want it will be writing in, there will be quite a few out of village businesses who would not like to see this scheme go ahead.
The Heatley Mere development and the Co-Op on the top road are two that spring to mind immediately, these both benefit at the moment from the lack of parking facilities in the village centre, they will lose out and we will benefit when this scheme comes into force.

Lets make sure this goes through without complication.

We need to work together.

Now is the time for action.

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The Ghost of Christmas past

Posted by Philip Sexton on Tuesday, 25 November 2008, at 07:41

Not too long ago Lymm Dickensian didn't happen. After it was introduced it quickly became a wonderful family day, bringing people in to our village from far and wide, and also introducing the new Lymmites to the beauty and convenience that we have right in the centre of Lymm.

The streets throng to the sound of barrel organs and fairground rides, the smells of baked potatoes, hot soup and mince pies fill the air. The enduring the sound of children’s laughter, smiling faces mill about and Peter Powell, our town crier, is seen and especially heard! bringing a wonderful, old fashioned Christmassy feel of times past for at least one day of the year. We can't turn back time, but it almost feels like we've gone back a couple of hundred years on this day.

Shops are packed, pubs heave under the strain of additional custom, charities bring in much needed funds, thanks to the hard work of their volunteers, much is achieved during this one day.

This happens thanks to the hard work of Mike Evans and Rotary. Mike pulls everything together, and there’s a lot to be done. So why don't we help him a bit more folks?

Every year Mike finds it a struggle to bring in the funds required to stage this event, some businesses in Lymm contribute nothing at all, maybe because they don’t directly benefit from the day, for example Solicitors, Hairdressers, Estate Agents and I understand their point in a way. However it is for charity, it puts Lymm on the map so all benefit in the long run from this event and just a £25 donation from all these village businesses would make Mikes life much easier and ensure the festivities continue for years to come, I know about the credit crunch but 25 quid wont break the bank will it?

Some, in fact most retailers benefit directly from the day, how much do you contribute in relation to this increased turnover, yes to many this will include increased overheads, but do you give back some of the extra you bring in, some from multiple outlets, if the answers no, then why not?

Some pubs and shops don’t contribute at all and I honestly cannot understand that, Christmas, bah, humbug. Miserable so and so's ! 

It’s non of my business what you do with your money I know, let your conscience help make your decision, but please don’t make Mikes work harder than it already is.

As Mike says “We don't expect much, £25/£50 would help a lot. Any donation could be dropped off at Laura's choice alternatively contact me through the web http://www.lymmdickensian.com/index.html  or phone 75 5765"

So lets make Mikes job easier and let’s hope for good weather for all concerned. 

Phil

Agree or not? Click on the comment button below this blog and let’s hear what you have to say.

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Understanding Your Business

Posted by Anthony Battersby on Friday, 21 November 2008, at 08:42

How do you win in your business? There are all sorts of things you can focus on whilst trying to drive your business forward - the key is to understand what is special about your business and focus on that. Most retail businesses can say they compete on Authority (specialising in their field), Price, Convenience, Customer Experience & Choice. This is all very well but realistically they can only really win on two or three of these. When you know which two or three you can win on, that is what you focus on without trying to do it all.

Take the Supermarkets for example, jacks of all trades, masters of none - so 'Authority' is not one of their focus points, neither is 'Customer Experience' (except in a robotic way at the check-out) - 'Choice' is sort of there but only two real versions e.g. Value or High end ranges. So that leaves Price & Convenience. They know they can and do win on Price & Convenience so that is what they focus on - ad campaigns about being cheaper etc and beating competitors on price - as far as 'Convenience' goes they have 24hr trading in some of their large stores, local shops, city centre shops, edge of town stores & petrol station stores as well as on-line shopping & home delivery.

Focusing on what they know they can win on rather than focusing on everything works for them and that is why they are so successful. Boots does the same and you will have noticed a new store open in the village 'your local Boots Pharmacy'. Boots can win on 'Authority', 'Customer Experience' & now 'Convenience' .

Anyway you may be wondering where this is going - well it's just to give food for thought really and to encourage us all to help each other to identify what we should focus on - after all we are all pretty much each others customers and therefore should be able to give each other constructive feedback. 

At The Sweet Shop we have an 'after school rush' as you expect in a sweet shop. It lasts for about forty minutes and if you don't like waiting you'd avoid that part of the day. Friday, in particular is busier because it's treat day! - last Friday the shop was really full after school and there was a long line waiting with both adults and children. Some people chose to wait, others went off and came back later, but everybody seemed happy and nobody complained. Two people, independent of each other left our shop and went to browse around another whist they waited. They mentioned how busy it was in the sweet shop to the owner who explained that after school was a busy time. The owner of that shop mentioned this to us the other day, so now we know that it does bother people we can do something about it. So, on Fridays between 3.30pm & 4.15pm there will be two of us behind the counter!

When you give feedback to someone you take a risk because you don't know what the reaction will be - I take feedback as a gift because it always makes me think and can lead to me doing something different. Only when you truly listen to your customers and organise you business, day & week around them to meet their needs can you start to win.

What can you win on? 

 

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Positivity proves potential

Posted by Philip Sexton on Tuesday, 18 November 2008, at 13:37
Well what’s been happening in the last week, not much?, no, quite the reverse. The superb Gingernut Creative have produced and printed an original poster for the Thursday Late Night Openings. Mark at Harrisons has reproduced copies of the poster, just call into The Post Office and he will let you have a copy, free of charge, top bloke. Anthony has pulled all this together, phoning, emailing, driving up to collect the original, as always applying himself wholeheartedly into the task, a top, hardworking guy. I have not had to do very much, but I have been there for support if needed, honest!

I am pleased to also announce the Rotary Santa Float will be putting in an appearance on Thursday nights in December, driving slowly through the village, so let's capture that family audience, again tell all your customers, let’s get the village buzzing. Thanks to Mike Evans for helping to organise that.

Now to the serious bit, it’s time for you to do something. Go to Harrisons and pick up the poster, put it in the window. Advertise the event, not only with the aforementioned material but with word of mouth. Push it, sell it, 'big up the village!' Let's stop custom going to the Trafford Centre and surrounding towns, bring them to us. We need to give Thursday evenings a special Christmassy feel, do you have any ideas?

You see, if we do work together, things happen. The positivity of this small step proves the potential effect Lymm Traders can and will have on Lymm Village Trade.

This truly is Lymm Traders working together for a better future   

 

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How to use me

Posted by Philip Sexton on Monday, 10 November 2008, at 09:02

Welcome to the site

To get involved with the blog, quite simply click on the comment button at the bottom of each entry, and add your support, questions, concerns or disagreement with the article. Input is appreciated. Click on the stars, again at the bottom of the entry to rate the article 5 for excellent, 1 for rubbish!

To participate within the forum you first need to register,

First click on the Forums tab at the top of the homepage, then click on the link contact an administrator , an email will then be generated to sign you up. When you recieve notification you then follow the link to verify, and hey presto! you are forum enabled.

Email 

You can also subscribe by email, click on the link on the lefthand side of the page and you will receive an onscreen message similar to this link feedburner.docx (138.65 kb) follow the instructions and you will recieve an email whenever new content is posted.

RSS feed

Getting out of your comfort zone now! It's dead simple really, just click on subscribe to RSS Feed and you wil see a screen similar to this rss.docx (183.52 kb) , you can then choose how to subscribe, probably the easiest way is to click on view feed XML and thats it, it will keep you updated whenever the site is. I actually use the google link, this is updated directly on to the igoogle homepage, set igoogle as your homepage, log in, and any updates will appear whenever the site is updated.

As you can probably see, RSS is a great way to stay up to date with anything Lymm. 

This site is here for all to use, to encourage communication between Lymm traders, to exchange views and opinions and to enhance our working relationship.

Enjoy

 

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Anarchy or apathy, I don’t know if I can be bothered

Posted by Philip Sexton on Thursday, 6 November 2008, at 15:38

Some of you may be surprised to hear that in my youth I was a 'punk', especially now with my slick pink head and ever expanding waistline, but I was. Well alright a non pierced, non spiked, non green dyed type of punk rocker, but all the same I had the 'attitude', still do.

No this doesn’t mean I'm going to storm the latest Parish council meeting, throwing cans and spitting venom, it means I will always question the status quo (not the three chord wonders, doubt I would get a particularly constructive answer!), but I will always question the system.

I won’t just accept something because it is the norm, I won’t accept mediocrity, it would be easier to just drift along, but where would it get me, nowhere fast I suppose, but let’s face it, it’s a damn sight easier than swimming against the current isn’t it?

Go with the flow and you will only end up where the flow goes and at the speed it wants to take you, but sometimes to get where you want to go you have to swim against the current, it’s the only way you can change direction.To achieve success sometimes requires fighting against the general flow, it requires hard work, commitment, always questioning direction. A strong business reviews its direction on a regular basis, questions results, and plans the route, adjusting along the way to ensure we reach our ‘destination’

This is what Lymm Traders is trying to do, the present direction of Lymm needs to be changed, not by Anarchy, a situation where there is a total lack of organisation and control, but by mobilising and empowering the majority to strive to achieve a thriving, bustling forward thinking business community.

There will always be some who won’t contribute, who are scared of change, or think it’s too much effort, of course everyone is entitled to their opinion, the world would be a very boring place if we were all the same, however the amount of effort put in is equal to the resulting success –

0% effort = 0% return, not a difficult calculation ;)

Matthew said in the bible - Blessed are the meek: for they shall inherit the earth, well I’m not sure how this would work in today’s society, but I’m certain of one thing, the Apathetic definitely won’t rule the world, they can’t be bothered.

If you want to make Lymm change for the better come along to the meetings, post on the forum, tell me I’m a self opinionated idiot if you like, but for goodness sake do something positive!

Phil

“Is it ignorance or apathy? Hey, I don't know and I don't care” - Singer Jimmy Buffet

“My generation's apathy. I'm disgusted with it. I'm disgusted with my own apathy too, for being spineless and not always standing up against racism, sexism and all those other -isms the counterculture has been whinning about for years.” Kurt Cobain

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